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Messaging & Technical Content for WRc Infrastructure

Technical content & top level messaging for a leading pipeline infrastructure business

Technical content and top level messaging for a world leader in pipeline infrastructure.

WRC Infrastructure is a world leader in the development and application of innovative technologies for pipeline leak detection and pipeline management solutions.

Content Coms has helped the brand – a division of WRc plc – to communicate its core strengths, expertise and technical capability through a suite of technical content, case studies and top-level messaging.

The creative elements of the project – including the design of a fully-responsive, interactive website were created, conceived and delivered by our good friends at Mike Garlick Design.

Technology Messaging & PR for WRc infrastructure
WRc Messaging & Content

What was the outcome?

WRc Infrastructure is now the proud owner of a seriously impressive website.

This is a site that uses clever, interactive process diagrams and plenty of strong, ‘solutions led’ copy to encourage customer engagement.

The home page is unlike anything else in the market: users are invited to identify where on a pipeline network they’re experiencing problems. Once inside the site, visitors will find it is chock-full of customer case studies, technical content and proof of WRc’s expertise.

It is the right platform for high-value interactions with the utilities and industry.

We’re told that the site has been admired by WRc’s peers as a “crowning example of what can be done“. We’ll take that.

See the work.