Aviva’s latest letter to 1,500 companies confirms today’s investor community is categorically driving business for better. What’s the key messaging and what might its impacts be? Aviva, if you didn’t already know, has some £260 billion of assets under management. That’s some serious clout when it...
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It’s an exciting week here at Content Coms. Not only is every newspaper, TV station and social platform alive with positive talk about COP26; we’re taking part in one of the Summit’s most important built-environment fringe events. Our MD Joanna Watchman has been invited by Living...
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At Content Coms, we love trees. Could the COP26 promise on deforestation signal an era where, finally, we treat these ancient forms with proper respect? The magic of trees Back in 2020, we wrote about the magic of trees. Could it be that global leaders were listening? In...
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It's been a challenging year for brands of all kinds. New reports are emerging, revealing what's been happening performance-wise while Covid dominates the news. Our Environment Editor Giles Crosse asks ‘What's the picture’? Covid has been a horrific global experience and brands can be forgiven for...
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As ever at Content Coms, we remain across all UK policy and strategy designed to lead the country to decarbonisation and Net Zero. Time and again however, the challenge appears not to be in creating the various strategies, but in their actual implementation and efficacy,...
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The phrase 'wicked problems' is becoming well understood within sustainability circles, writes our Environment Editor, Giles Crosse. A number of definitions exist but the most useful might be this: 'In 1973, design theorists Horst Rittel and Melvin Webber introduced the term 'wicked problem' in order to...
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Unsurprisingly, Rishi Sunak's Budget was razor-focused on Covid. Was anything left over for the environment? Covid dominated Budget 2021 and whilst the Chancellor could not be blamed for putting the virus centre stage, here's the Content Coms view on whether he did enough to build a...
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The Spring Budget 2021 was unveiled by Chancellor Rishi Sunak earlier today. Esther Griffin, our Head of Energy at Content Coms tuned in and has curated the most salient points that impact the low carbon sector. As Business Green writes, “Mr Sunak made no mention...
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What kind of messaging is most likely to prompt a desired action? Here, our Head of Energy Esther Griffin argues that although there’s been nearly a century’s worth of research and debate on the subject, it’s clear some strategies are measurably more effective than others. Behavioural...
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In the past few weeks, something strange has happened. In a world once accustomed to endless tweets framing climate change as a hoax, a silence has descended. If you found phrases like; 'It's freezing in New York, where the hell is climate change?' nigh on unbearable,...
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