Lorax required new design systems to bring a fresh approach to their brand and marketing after acquiring US compliance comrade-in-arms Environmental Packaging International (EPI).
We worked closely with Lorax to create design systems and a brand refresh that could be rolled out across their marketing collateral, web and compliance reporting software.
The resulting brand reinvigorated the newly combined Lorax EPI, providing them with beautiful typography, a striking colour palette and a graphic device with infinite possibilities.