Protests follow Google ‘endorsed advert’ change

Google is facing a backlash over plans to put people’s faces and comments about products and places into adverts, writes the BBC.

The “shared endorsements” policy change starts on 11 November and covers the comments, “follows” and other actions people do on Google+.

One protest involves people swapping their profile pictures for that of Google boss Eric Schmidt so his image rather than their own appears on ads.

Google said it had made it easy for people to opt out of the system.

The search giant started alerting people about the upcoming policy change via banners on its main webpage and in a page explaining the change to its “policies and principles”.

Read more on this story at the BBC

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