Lighting
Content Coms is a specialist in comms, content marketing & PR for the commercial lighting sector.
The lighting industry is complex, fast-paced and technology evolves at the blink of an eye. We’re right there in the thick of it. We help our lighting clients stay one step ahead with strong messaging, content and integrated campaigns.
We understand how the market works and every aspect of the purchasing hierarchy. We shape go-to-market messages in the specification and projects markets and the private and public sectors.
Our perfectly pitched campaigns and strategies are designed to deliver results across the lighting supply chain – from designer to contractor, to FM or end-user.
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Featured case study
Meet our lighting expert
Joanna Watchman, expert in eco lighting net zero decarbonisation wellbeing circular design energy efficiency energy funding greenwashing
Joanna is a specialist in comms strategy for companies in the lighting sector.
Joanna is a widely respected communicator and marketer in the lighting sector. Her 30 year career includes projects for global brands including GE Lighting, Siemens and OSRAM, as well as UK manufacturers Tamlite and Thorlux – and dozens of solutions providers. Jo provides strategic comms and brand guidance to the Lighting Industry Association, and regularly chairs LIA events on greenwash and sustainability as well as the annual ICEL Conference. Joanna contributes to lighting-related events on both sides of the Atlantic for global organisations including World GBC and IWBI.
Latest lighting case studies
Free 30 minute marketing clinic with our lighting team
Looking for bright ideas to amplify your lighting marketing and comms? Drop us a line, we’d love to talk.
Some of our lighting clients
