UK market entry strategy: Strategic comms for Asian clean-tech firm
UK market entry strategy: Strategic comms for Asian for clean-tech firm
A Singapore-based clean-tech firm engaged our expertise to help them enter the UK’s complex, competitive decarbonisation market. With a target audience of energy-intensive corporates, it was clear they needed local insight, a clear strategy and fast traction.
Content Coms has decades of experience in the energy and low carbon market. And, we love helping disruptive innovators scale. We built a targeted six-month UK market entry strategy, grounded in detailed brand, market and digital analysis.
What we did
We built a clear, ‘go-to-market’ plan for the UK, as well as an implementation roadmap that positions them for success.
- Audited existing marketing activity & UK brand presence
- Delivered messaging workshop to identify UK-focused USPs
- Prepared detailed assessment of market drivers, gaps & entry barriers
- Mapped out cost-effective, high-impact channel marketing & PR
- Assessed partnership opportunities with 25+ UK trade bodies.
Need to Cut Through the Noise?
We’re the strategic marketing partner for clean tech, energy and built environment brands ready to grow. Talk to us or check out our Strategic Services to learn more.
