- By Content Coms
- In Useful Stuff
Energy PR company produces unique corporate brochure for lighting client
Content Communications, an expert in technology marketing, recently completed a top-level corporate brochure for its client, industrial lighting company Greenlite Lighting Solutions.
The aim was to create a distinctive document that used interesting and unusual images to showcase the commercial lighting suppliers rapidly-expanding business. The brochure was also carefully designed to demonstrate Greenlite’s transition from a emergency lighting maintenance regulations firm to one that offers comprehensive turn-key green lighting solutions.
Content Coms, a B2B marketing firm, used its specialist writing skills and worked with partner Dishy Design to effectively communicate Greenlite’s new strategic marketing messages.
Andy Chell, Sales and Marketing Manager at the testing emergency lighting firm, Greenlite, says: “Content Communications was not only instrumental in developing the full design and layout of the brochure, but also in creating a new corporate identity for our business. The quality and professionalism of the service was outstanding and they really exceeded our expectations.”
Joanna Watchman, Managing Director at Content Coms, says: “It was fantastic to work with Andy at Greenlite because he was happy to join us in ‘thinking outside the box.’ We steered away from ‘typical’ lighting company brochures in order to distinguish Greenlite from its competitors. This meant image choice was critical.”
She adds: “Together, we came up with a clear vision, and the brochure will provide a strong foundation for Greenlite’s business in its move towards the next stage of growth.”