B2B PR & Content

B2B PR and content strategies for energy, cleantech & infrastructure

Buyers in complex markets don’t move neatly through the marketing funnel. We build PR and content strategies that serve real buyer journeys with multiple touchpoints and stakeholders. Our campaigns connect with audiences at every stage – from awareness through to retention and advocacy.

Content & PR UK Award Winners 2025 Content Coms
Is this you?

We bring decades
of experience across complex, technical markets.

What we create

Multi-channel, multi-format PR and content.

When it comes to content, one size doesn’t fit all. We offer a wide range of formats, ranging from B2B press and media relations, to AI-optimised digital content, thought leadership, social and long-form content. Together with our partner agencies, we also offer podcasts, webinars and video content for powerful storytelling and case studies.

Press & media relations

Decades of B2B media and PR experience across complex, technical markets. 

Content hubs & SEO

Curated, original content, SEO and hub management from an award-winning team.

Events & chairing

Experienced, trusted chairing and panel facilitation by sector specialists. 

Executive interviews & customer stories

Journalistic customer storytelling and executive interviews for use across platforms. 

Brand stories and messaging

Compelling brand narratives to help you stand out and scale.

Technical case studies & white papers

High-value assets, case studies and white papers, written by technical specialists. 

Reports

Bringing impact to life across sustainability, ESG and technology themes. 

Awards

Building profile and market confidence through targeted awards strategies. 

Services we offer

B2B Content Services

01

Content strategy & planning

Content strategies built on SEO, GEO and audience insight. Our plans connect topics, keywords and buyer intent to maximise visibility, relevance and performance across digital channels.

02

Brand positioning & messaging

Brand stories that resonate and perform. Our messaging captures your value, boosts discoverability and differentiates you in a fast-evolving digital and search landscape.

03

Digital content

Specialist content that earns attention. Created by experts who understand your sector, our SEO-led blogs, white papers and PR assets build credibility, authority and lasting digital impact.

04

Sales & lead-gen workflow

Content that converts. We produce persona-driven assets, landing pages and nurture workflows that align with your digital strategy and move prospects smoothly through the sales funnel.

05

Traditional PR & media

Blending sector insight with smart SEO thinking. Our earned media campaigns build visibility, thought-leadership and authority – boosting both brand reputation and organic reach.

06

Creative & design

Creative that stands out. We combine deep-sector understanding with original ideas to create work that connects with audiences and performs across print and digital channels.

Sectors we work in

We’re specialists, not generalists.

Generation, supply, flexibility and the transition.

Emerging technology with a decarbonisation case to make.

The built environment and the systems inside it.

Niche expertise

Content, digital PR and marketing for the lighting sector.

Marketing strategies, digital campaigns and creative content for sustainability-conscious brands.

For building materials brands shaping the future of how we build.

Why clients choose us

Deep sector insight, on every project.

Regular market insights, trends and analysis from our sector experts.

Decades of experience means deep industry, media and stakeholder connections.

Extensive expertise across a wide range of vertical sectors and niche markets.

Greenwash compliance built into every project, to keep your comms compliant.

Content Coms brought a deep understanding of the UK energy landscape and our target market from day one.
Jaron Reddy
I&C Manager, ENTRNCE
Thank you all so much for your help and contributions to making Sustainably Speaking such a great event. Very proud to work with our extended work family!
Richard Lander
Creative Communication Specialist, Sustainable Energy First

Trusted in complex, technical markets.

Two decades telling stories for energy, tech & sustainable brands.

Get in touch

Interested in how we can help you?

Tell us who you need to reach, and we’ll show you how to get there.

We’ll reply within one working day.